{"id":13376,"date":"2026-04-08T16:03:47","date_gmt":"2026-04-08T16:03:47","guid":{"rendered":"https:\/\/maissane-holdings.com\/?page_id=13376"},"modified":"2026-04-15T09:29:09","modified_gmt":"2026-04-15T09:29:09","slug":"membre-de-lequipe-1","status":"publish","type":"page","link":"https:\/\/maissane-holdings.com\/en\/membre-de-lequipe-1\/","title":{"rendered":""},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"13376\" class=\"elementor elementor-13376\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3e04a45 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"3e04a45\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a56b982 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"a56b982\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7e86eaa elementor-widget elementor-widget-heading\" data-id=\"7e86eaa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Bili Edouard TIENO<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d658d75 elementor-widget elementor-widget-text-editor\" data-id=\"d658d75\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"MsoNormal\" style=\"text-align:justify;text-justify:inter-ideograph\"><span lang=\"EN-US\">Manager and expert in marketing strategy, communication\ninstitutional and organizational development<o:p><\/o:p><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-896b11b ekit-equal-height-disable elementor-widget elementor-widget-elementskit-icon-box\" data-id=\"896b11b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-icon-box.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <!-- link opening -->\n                <a href=\"#\" class=\"ekit_global_links\">\n                <!-- end link opening -->\n\n        <div class=\"elementskit-infobox text- text- icon-lef-right-aligin elementor-animation-\">\n                        <div class=\"box-body\">\n                            <h3 class=\"elementskit-info-box-title\">\n                    Organization \/ Institution                 <\/h3>\n                        \t\t  \t<p>Excellis Invest Group (ex Coris Invest Group) ; Marketing Solutions ; Burkina Marketing and Sales Managers Club (BMSMC)<\/p>\n                                <\/div>\n        \n        \n                <\/div>\n                <\/a>\n        <\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42a2f9d ekit-equal-height-disable elementor-widget elementor-widget-elementskit-icon-box\" data-id=\"42a2f9d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-icon-box.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <!-- link opening -->\n                <a href=\"#\" class=\"ekit_global_links\">\n                <!-- end link opening -->\n\n        <div class=\"elementskit-infobox text- text- icon-lef-right-aligin elementor-animation-\">\n                        <div class=\"box-body\">\n                            <h3 class=\"elementskit-info-box-title\">\n                    Geographic area of \u200b\u200bintervention:                <\/h3>\n                        \t\t  \t<p> Burkina Faso; French-speaking West Africa; UEMOA zone; interventions with a pan-African vocation according to the projects<\/p>\n                                <\/div>\n        \n        \n                <\/div>\n                <\/a>\n        <\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd0747b ekit-equal-height-disable elementor-widget elementor-widget-elementskit-icon-box\" data-id=\"dd0747b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-icon-box.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >        <!-- link opening -->\n                <a href=\"#\" class=\"ekit_global_links\">\n                <!-- end link opening -->\n\n        <div class=\"elementskit-infobox text- text- icon-lef-right-aligin elementor-animation-\">\n                        <div class=\"box-body\">\n                            <h3 class=\"elementskit-info-box-title\">\n                    Professional vision:                <\/h3>\n                        \t\t  \t<p> I help organizations transform their ambition into clear positioning, measurable growth and lasting influence.<\/p>\n                                <\/div>\n        \n        \n                <\/div>\n                <\/a>\n        <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f35b53a e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"f35b53a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-626805f elementor-widget elementor-widget-image\" data-id=\"626805f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"601\" height=\"878\" src=\"https:\/\/maissane-holdings.com\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-06-at-00.04.01-1.jpeg\" class=\"attachment-full size-full wp-image-12833\" alt=\"\" srcset=\"https:\/\/maissane-holdings.com\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-06-at-00.04.01-1.jpeg 601w, https:\/\/maissane-holdings.com\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-06-at-00.04.01-1-205x300.jpeg 205w\" sizes=\"(max-width: 601px) 100vw, 601px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3f28563 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"3f28563\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7135a59 elementor-widget elementor-widget-heading\" data-id=\"7135a59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Business areas<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f10b375 elementor-widget elementor-widget-deensimc-smooth-text\" data-id=\"f10b375\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"deensimc-smooth-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"deensimc-marquee-main-container deensimc-text-marquee\t\tdeensimc-marquee-pause-on-hover\"\n\t\t\tdata-marquee-speed=\"10\"\n\t\t\tdata-track-fill=\"yes\"\n\t\t\tdata-track-item-selector=\".deensimc-text-wrapper\"\n\t\t\t>\n\t\t\t<div class=\"deensimc-marquee-track-wrapper\">\n\t\t\t\t<div class=\"deensimc-marquee-track\">\n\t\t\t\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\tStrat\u00e9gie marketing .\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\t Institutional and corporate communication. \t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\t Business development.\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\tPositionnement de marque .\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\tStructuration de dispositifs de croissance .\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\tPilotage de la performance commerciale .\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\t Communication digitale .\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\t Exp\u00e9rience client .\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\t Lancement de marques et rebranding .\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\tStrat\u00e9gie de distribution .\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\tManagement de la force de vente .\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\tTraining and support for managers.\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\tIntelligence marketing .\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\tBusiness development .\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\t Institutional and corporate communication. \t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div aria-hidden=\"true\" class=\"deensimc-marquee-track\">\n\t\t\t\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\tStrat\u00e9gie marketing .\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\t Institutional and corporate communication. \t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\t Business development.\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\tPositionnement de marque .\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\tStructuration de dispositifs de croissance .\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\tPilotage de la performance commerciale .\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\t Communication digitale .\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\t Exp\u00e9rience client .\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\t Lancement de marques et rebranding .\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\tStrat\u00e9gie de distribution .\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\tManagement de la force de vente .\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\tTraining and support for managers.\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\tIntelligence marketing .\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\tBusiness development .\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"deensimc-text-wrapper\" aria-hidden=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"deensimc-scroll-text\">\n\t\t\t\t\t\t Institutional and corporate communication. \t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<noscript>\n\t\t\t<div class=\"deensimc-noscript-notice\" role=\"note\">\n\t\t\t\tThis section requires JavaScript to load properly. Please enable JavaScript in your browser and reload the page.\t\t\t<\/div>\n\t\t<\/noscript>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-483b99f e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"483b99f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8929f75 elementor-widget elementor-widget-heading\" data-id=\"8929f75\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">BIOGRAPHY<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d01745 elementor-widget elementor-widget-text-editor\" data-id=\"2d01745\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"0\" data-end=\"321\">Bili Edouard TIENO is an expert in marketing, communication and business development with more than 17 years of experience in West Africa. He currently holds the position of Marketing and Communication Manager at Excellis Invest Group and is also CEO of Marketing Solutions as well as president of BMSMC.<\/p><p data-start=\"0\" data-end=\"321\">He held several strategic positions, notably at Afridia Industries (where he contributed to strong growth in turnover), at BF1 TV (which he helped to become a media leader) and at the Soritel Hotel.<\/p><p data-start=\"323\" data-end=\"540\">Distinguished Knight of the Order of Merit, he is also a trainer, mentor and speaker, recognized for his influence and his active professional presence, particularly on LinkedIn.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ac113a4 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"ac113a4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c0db4c6 elementor-widget elementor-widget-heading\" data-id=\"c0db4c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Key skills<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37c1983 elementor-widget elementor-widget-text-editor\" data-id=\"37c1983\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-weight: 400;\"><strong>\u00a0<\/strong>Marketing strategy and business development; Institutional, corporate and crisis communication; Commercial performance management and KPI monitoring; Product launches, rebranding and market activation; Management of the sales force and structuring of distribution channels; Customer experience, satisfaction and continuous improvement; Marketing intelligence, market research and strategic monitoring<\/p><p><b>\u00a0<\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cade7c9 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"cade7c9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0375492 elementor-widget elementor-widget-heading\" data-id=\"0375492\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\nNotable projects, programs:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f341705 elementor-widget elementor-widget-text-editor\" data-id=\"f341705\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-weight: 400;\">Management of institutional communication and marketing for a multi-sector group; Creation and development of Marketing Solutions; Commercial and marketing reorganization of Afridia Industries with +105% growth in 2024; Growth and monetization of BF1 TV to the historic milestone of one billion FCFA; Commercial and operational recovery of the Soritel Hotel; Structuring and animation of the BMSMC; Design and delivery of training courses, masterclasses, conferences and support for managers.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Bili Edouard TIENO Dirigeant et expert en strat\u00e9gie marketing, communication institutionnelle et d\u00e9veloppement des organisations Organisation \/ Institution Excellis Invest Group (ex Coris Invest Group) ; Marketing Solutions ; Burkina Marketing and Sales Managers Club (BMSMC) Zone g\u00e9ographique d\u2019intervention : Burkina Faso ; Afrique de l\u2019Ouest francophone ; Zone UEMOA ; interventions \u00e0 vocation panafricaine selon les projets Vision professionnelle : J\u2019accompagne les organisations \u00e0 transformer leur ambition en positionnement clair, en croissance mesurable et en influence durable. Domaines d&rsquo;expertise Strat\u00e9gie marketing . Communication institutionnelle et corporate . D\u00e9veloppement commercial . Positionnement de marque . Structuration de dispositifs de croissance . Pilotage de la performance commerciale . Communication digitale . Exp\u00e9rience client . Lancement de marques et rebranding . Strat\u00e9gie de distribution . Management de la force de vente . Formation et accompagnement de dirigeants . Intelligence marketing . Business development . Communication institutionnelle et corporate . Strat\u00e9gie marketing . Communication institutionnelle et corporate . D\u00e9veloppement commercial . Positionnement de marque . Structuration de dispositifs de croissance . Pilotage de la performance commerciale . Communication digitale . Exp\u00e9rience client . Lancement de marques et rebranding . Strat\u00e9gie de distribution . Management de la force de vente . Formation et accompagnement de dirigeants . Intelligence marketing . Business development . Communication institutionnelle et corporate . BIOGRAPHIE Bili Edouard TIENO est un expert en marketing, communication et d\u00e9veloppement commercial avec plus de 17 ans d\u2019exp\u00e9rience en Afrique de l\u2019Ouest. Il occupe actuellement le poste de Responsable Marketing et Communication chez Excellis Invest Group et est \u00e9galement CEO de Marketing Solutions ainsi que pr\u00e9sident du BMSMC. Il a occup\u00e9 plusieurs postes strat\u00e9giques, notamment \u00e0 Afridia Industries (o\u00f9 il a contrib\u00e9 \u00e0 une forte croissance du chiffre d\u2019affaires), \u00e0 BF1 TV (qu\u2019il a aid\u00e9 \u00e0 devenir un leader m\u00e9diatique) et \u00e0 l\u2019H\u00f4tel Soritel. Distingu\u00e9 chevalier de l\u2019ordre du m\u00e9rite, il est aussi formateur, mentor et conf\u00e9rencier, reconnu pour son influence et sa pr\u00e9sence professionnelle active, notamment sur LinkedIn. Comp\u00e9tences cl\u00e9s \u00a0Strat\u00e9gie marketing et d\u00e9veloppement commercial ; Communication institutionnelle, corporate et de crise ; Management de la performance commerciale et pilotage KPI ; Lancement de produits, rebranding et activation de march\u00e9 ; Management de la force de vente et structuration des canaux de distribution ; Exp\u00e9rience client, satisfaction et am\u00e9lioration continue ; Intelligence marketing, \u00e9tudes de march\u00e9 et veille strat\u00e9gique \u00a0 Projets, programmes notables : Pilotage de la communication institutionnelle et du marketing d\u2019un groupe multisectoriel ; Cr\u00e9ation et d\u00e9veloppement de Marketing Solutions ; R\u00e9organisation commerciale et marketing d\u2019Afridia Industries avec +105 % de croissance en 2024 ; Croissance et mon\u00e9tisation de BF1 TV jusqu\u2019au cap historique du milliard FCFA ; Redressement commercial et op\u00e9rationnel de l\u2019H\u00f4tel Soritel ; Structuration et animation du BMSMC ; Conception et animation de formations, masterclass, conf\u00e9rences et accompagnements de dirigeants.<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"ngg_post_thumbnail":0,"footnotes":""},"class_list":["post-13376","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/maissane-holdings.com\/en\/wp-json\/wp\/v2\/pages\/13376","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/maissane-holdings.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/maissane-holdings.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/maissane-holdings.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/maissane-holdings.com\/en\/wp-json\/wp\/v2\/comments?post=13376"}],"version-history":[{"count":90,"href":"https:\/\/maissane-holdings.com\/en\/wp-json\/wp\/v2\/pages\/13376\/revisions"}],"predecessor-version":[{"id":13888,"href":"https:\/\/maissane-holdings.com\/en\/wp-json\/wp\/v2\/pages\/13376\/revisions\/13888"}],"wp:attachment":[{"href":"https:\/\/maissane-holdings.com\/en\/wp-json\/wp\/v2\/media?parent=13376"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}